Marco Guiducci - Funzioni in Azione

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MARCO GUIDUCCI
 
Marco is a manager and an expert in digitalization and new technologies. In his career, starting with an American investment fund, he has always focused on the latest trends.
From information technology to design for 3 (currently Wind-3) of the idea to the crazy times of watching videos on mobile phones, Marco in life has always been at the forefront of creating and making impossible projects real.
He is currently the Country Director Italy and a member of the board of eGym, a multinational company just valued at one billion euros. eGym's mission is to make physical activity work and reach everyone, of any age and extraction, just like mobile phones. He speaks at conferences talking about digitalization, new technologies and customer experiences organized with companies like Oracle, Microsoft, Econocom and Google.
As for the sport, it runs (slowly), raises (slightly), beats (badly, mainly takes them).
PRE-CONVENTION :: The Workshop can be enrolled regardless of the participation in the two days of the Symnposium
eGym and the Digital World - Friday 31 May 13.15 - 17.15

In our sector we often meet the idea that technology is an enemy of boutiques and personal training studios. Indeed, some experts believe that progressively new technologies will make the role of Coach disappear or render obsolete.
Our vision is different: with an ecosystem of open and transparent technologies and flexible and constantly evolving machinery, we want to provide new tools and new possibilities to multiply exponentially the possibility of bringing the immense amount of personal trainer knowledge to as many people as possible.
This must take place in a world that is not closed, but open to new connections and ideas and where the center is always and in any case man. One of our mantra is that nothing is better than a good coach that follows you step by step: our job is to optimize his work and improve the customer experience.
This is why the workshop objective will be as operational as possible. The program includes an initial 45 minute introductory session to the eGym world and we will try to answer the question "where are our Customers?".
Then we will work on the eGym machines in the room and we will use together all the computer tools that we can put at the disposal of the Coaches to allow them to bring their professionalism into the digital age and transform their center into a real center 3.0



SYMPOSIUM
Fitness Boutique & Studies Personal Training 3.0 - Saturday 1 June 08.30 - 09.45

In our sector we often meet the idea that technology is an enemy of boutiques and personal training studios. Indeed, some experts believe that progressively new technologies will make the role of Coach disappear or render obsolete.
In this session we will demonstrate the opposite and how the challenge is to multiply exponentially the possibility of bringing Personal Trainer knowledge to as many people as possible.
The challenge of digitization is this: to provide a personalized service - like what you expect in a Personal Training studio or in a Boutique, but to as many people as possible. This is the real challenge and the real possibility offered by digitization

FUNZIONE IN AZIONE Associazione culturale sportiva dilettantistica e del Tempo libero - P.IVA: 12030390012 C.F.: 97841850015
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FUNZIONE IN AZIONE Associazione culturale sportiva dilettantistica e del Tempo libero -  P.IVA: 12030390012 C.F.: 97841850015
FUNZIONE IN AZIONEAssociazione Culturale Sportiva dilettantistica e del Tempo libero
P.IVA: 12030390012 C.F.: 97841850015
FUNZIONE IN AZIONE Associazione culturale sportiva dilettantistica e del Tempo libero -  P.IVA: 12030390012 C.F.: 97841850015
FUNZIONE IN AZIONE Associazione culturale sportiva dilettantistica e del Tempo libero -  P.IVA: 12030390012 C.F.: 97841850015
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